Online BBA in Marketing Ranked 20th in Affordability

KENNESAW, Ga. | Feb 13, 2018

College Choice Most Affordable Online Marketing Degree

Kennesaw State University’s nationally recognized, AACSB-accredited online bachelor of business administration degree in marketing was ranked as the 20th most affordable online marketing degree in the country in a report published by College Choice.

College Choice looked at publically available data from colleges and universities with regional accreditation, using sources like U.S. News and World Report and the National Center for Educational Statistics. They then ranked the top 20 based on the net price of their online undergraduate marketing degrees.

With a total cost of $17,441, Kennesaw State University ranked 20th on the list.

“This type of recognition is indicative of our marketing faculty’s commitment to building and maintaining a quality online program,” says Dr. Kathy Schwaig, Dean of the Michael J. Coles College of Business, which houses the marketing program in the Department of Marketing and Professional Sales.

Kennesaw State University’s marketing BBA program focuses on experiential learning to offer an education that combines marketing theory with real-world strategy. Students receive hands-on training, participate in mock sales calls, and qualify for exciting internships in real sales departments. The online BBA in marketing provides the same opportunities and courses as the in-class offering.

“It’s always been important for Coles College to provide the same quality education online that we do in the classroom,” says Justin Cochran, Director of the Online BBA Program. “We accomplish that by making sure every course meets rigorous standards, and by leveraging the same pool of faculty that teach face-to-face courses.”

As one of the most affordable online marketing degrees in the nation, Coles College of Business’s online marketing BBA will continue to be an attractive alternative for students seeking additional flexibility in their schedules without compromising quality.

College Choice is a web-based resource that aggregates public data on colleges and universities to help students make informed decisions when choosing what college to attend.

See the full list of 20 Most Affordable Online Marketing Degrees.

- Patrick Harbin

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