Business Intelligence Graduate Certificate

The Business Intelligence (BI) Graduate Certificate Program at Kennesaw State University can be pursued as a standalone certificate program or concurrently with the evening MBA program and the MSIS program. This program will introduce students to a set of methodologies, processes, and technologies that transform data into useful insights that inform business decisions. Specifically, it will equip students with a wide variety of tools that enable them to

  • Examine structured and unstructured data

  • Collect data from internal systems and external sources

  • Prepare data for analysis

  • Develop and run queries against that data

  • Create reports, dashboards, and data visualizations

  • Simulate real-world systems

  • Evaluate what-if scenarios and determine appropriate improvement strategies.

Then, through various applications, the students learn how to present the analytics to corporate decision-makers and operational managers for the development of tactical, operational, and strategic plans.

What is Business Intelligence?

Benefits of BI

  • Improve decision making

  • Optimize internal processes

  • Increase operational efficiency

  • Identify market trends

  • Drive new revenue sources

  • Gain competitive advantages over rivals

  • Identify business problems that need to be addressed

Who should pursue this certificate?

  • MSIS, MBA, or the MBA-MSIS dual students who are working towards more senior Business Intelligence positions but lack the certification, degree, or related experience from their current job.

  • Less experienced professionals who want to advance their ability to develop data-driven solutions.

  • Entrepreneurs and small business owners who desire to learn data-driven business analysis and strategic decision-making processes and skills.

  • Business undergrad seniors, as well as, undergraduate seniors from STEM programs who desire to be BI analysts.

Why Coles?

  • Ranked among the best business schools in the nation.

  • Ph.D. faculty who are researchers and maintain close ties to the world of business.

  • Provide the student with hands-on experience solving business problems.

  • Strong emphasis on applications in business through directed projects and case-based teaching methodology.

  • These courses cater primarily to the needs and requirements of managerial decision-making skills.

  • Emphasis on skillsets expected in the market:  Business Intelligence, Innovation/Emerging Technologies, Information Security, Business Analysis, etc. 

Potential Careers

  • Analyst: Analyst jobs in business intelligence involve examining and analyzing data sets.

  • Project Manager (PM): PMs lead key tasks for an organization and oversee all other members of the team. A BI project manager is likely to finalize reports and make recommendations based on results.

  • Director of Business Intelligence: The director researches data solutions, trains staff members on how to use BI tools and handles personnel decisions for the department.

  • CEO or CFO: The BI background prepares C-Suite personnel to make key budget and operations decisions.

  • BI Developer: The developers look to provide solutions for improved data management and data integration. Business intelligence developers operate with specialized software and understand the top software solutions for big data purposes.

  • Consultant: The business intelligence consultant analyzes different facets (expenditures, employee retention, revenue, etc.) of the organization and make recommendations.

    • Government offices are often in need of both BI analysts and consultants.

  • Research: Researchers collect and study data in a controlled environment. Researchers identify more efficient ways to mine and analyze data sets. Researchers are hired with a Master's degree in BI or a Master's degree with a specialization in BI but may choose to advance their careers with a doctoral degree.

View course descriptions in the current catalog.

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