Executive Certificate Program in Cultural Mastery

As leaders, we need to learn to connect, create, and collaborate with people of diverse cultures. We can only lead people to the highest levels when we know them at the deepest levels, and we cannot successfully lead people whom we are emotionally resisting. That's why the Coles College of Business has partnered with Ricardo González, author of The Six Stages of Cultural Mastery: A Roadmap for Leaders in a Culturally Complex World, to design a new Executive Certificate Program in Cultural Mastery. The six stages are:

Stage 1: Education

Ricardo, in his book, reminds us that "We live in a time of rapid change in a very culturally complex world. Rapid change creates seismic cultural shifts that can unsettle companies, communities, and countries unless people are properly led and managed. Corporate and community leaders in today’s world must skillfully manage rapid cultural shifts or get buried beneath the debris." Like most things in life, the cultural mastery process starts with education. What do we really know about people of other cultures?

Stage 2: Engagement

Meaningful cultural engagement allows us to deepen our understanding of a given culture that we've learned about in Stage One. It lets us strengthen and even test our commitment to a relationship with this culture. It brings us closer to the people we lead. As we learn to engage, we give ourselves the best chance for successful relationships with those from other cultures.

Stage 3: Empathy

To be empathetic toward a person or a cultural group doesn't mean feeling sorry for them or commiserating with them emotionally. Empathy comes from the Latin word, em pathos which means in passion. We are only truly empathetic when we are passionate about other people. When we are truly empathetic our negative biases are replaced with positive biases and our worlds begin to change.

Stage 4: Excitement

Excitement in terms of cultural mastery is a feeling of eager enthusiasm and mutual interest. True cultural excitement towards one another compels us to want to create a vision together. Many leaders make the mistake of wanting to jump to this vision creation stage without first going through the stages of education, engagement, and empathy. The net result is typically unfulfilled dreams as not everyone is truly aligned with the vision.

Stage 5: Empowerment

To empower means to put power into people so they can accomplish something of importance for the common good. Great leaders know how to empower a common vision. Empowerment is active. It is about creating, providing, or finding the necessary resources that will allow the vision we created in Stage Four to come to fruition.

Stage 6: Endearment

The goal of intercultural relations should not be tolerance, acceptance or even agreement. It should be endearment. When true endearment exists, not only do we hold our people dear to our hearts, they also hold us near their hearts. The antithesis to hate is love, not tolerance. When we are in Stage Six together we set the table for meaningful collaboration as people who love one another will sacrifice for the common good.

Program Benefit

Through this program, leaders will exponentially increase their influence with people of diverse cultures as well as protect themselves from cultural missteps that could potentially derail their career or negatively impact the organization's brand.

Customized for Your Company

Are you interested in offering a Cultural Mastery training program for your employees? For more information contact Dan Stotz, Executive Director of Executive Education Programs, at 470-578-3685 or send an email message to dstotz@kennesaw.edu.

Download Brochure

At this time, this program is available as a custom program only. For details call Dan Stotz at 470-578-3685 or send an email to dstotz@kennesaw.edu.

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