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Department of Marketing & Professional Sales
Research & Teaching Areas
- Marketing Strategy
- Sales Management
- International Marketing
Recent Consulting
- NCR
- WoodGrain
- GoodYear
Academic Positions
- University of Akron, Ohio
Professional Experience, Leadership & Service
- Crown Book Stores: Assistant Manager
- Exxon, Norway: Trade Agreements Analyst
- Kober Financial: Stock Broker
- Northwest Financial: Account Representative
- Champs Sporting Goods: Manager
- Western Washington University: Research Assistant
Representative Publications
Widmier, Scott M., Mark Rosenbaum, and Donald W. Jackson, Jr. (2003), “Keys to Implementing Productive Sales Force Automation,” at Marketing Management Journal, 13(1), 1-13.
Widmier, Scott M. (2002) “The Effects of Compensation System and Personality on Salespeople’s Customer Orientation,” Industrial Marketing Management, 31, 609-615.
Widmier, Scott M., Donald W. Jackson, Jr. (2002) “Examining the Effects of Service Failure, Customer Compensation and Fault on Customer’s Satisfaction with Salespeople,”Journal of Marketing Theory and Practice, 10(1), 63-74.
Widmier, Scott M., Donald W. Jackson, Jr., Earl Naumann (2000) “Examining the Relationship Between work Attitudes and Propensity to Leave Among Expatriate Salespeople,” Journal of Personal Selling and Sales Management, 20(4), 227-241. |