Department of Marketing & Professional Sales

Burruss Building 251

770.423.6056

atashchi@kennesaw.edu

Armen Tashchian received his B.B.A. in statistics¸ M.B.A. in electronic data processing and Ph.D. in marketing from the University of Texas at Austin. From 1979 to 1985, he was both a consultant and a professor at Florida State University.

Dr. Tashchian has extensive consulting experience in the public and private sector. Some of his clients have included Prudential Realty Group¸ Georgia Public Television¸ Equitable Real Estate Group¸ M&M Mars and BellSouth Corporation.

He has authored and co–authored over forty scholarly articles in the areas of research methodology¸ buyer behavior and advertising. His publications have appeared in journals such as: Journal of Marketing¸ Journal of Marketing Research¸ Journal of Academy of Marketing Science¸ and Business and Psychology.