Coles Home  
Coles on Facebook   Coles on Twitter   Coles on Linkedin
Faculty 
 

 

Joe F. Hair

DBA Founder, Senior Scholar, and Professor

Joe F. Hair

Ph.D – University of Florida

MA – University of Florida

BA – University of Florida

 

 

 
 

Department of Marketing & Professional Sales

KSU Center, Room 431 770.499.3280
jhair3@kennesaw.edu Linked-In

 

Research Areas
- Research Methods
- Multivariate Data Analysis and Data Mining
- Sales Management

Recent Consulting
- Tourism Division, Government of Sweden
- Tembec Paper Company
- Toyota Motor Company
- ConAgra Foods

Academic Positions
- Louisiana State University
- University of Mississippi
- University of Florida

Professional Experience, Leadership & Service
- 2011 AMS Cutco/Vector Distinguished Marketing Educator Award
- Academy of Marketing Science
- American Marketing Association
- Woman’s Hospital Board of Directors
- U.S. Department of Agriculture
- Invited Global Scholar, numerous universities in Europe and Pan-Pacific region

Representative Publications
Marketing, Southwestern Publishing Co., 10th edition, 2010.

Multivariate Data Analysis, Prentice-Hall, 7th edition, 2010. 

Marketing Research, Irwin/McGraw-Hill, 4th edition, 2010.

 
  Faculty Directory
     
 
 
 
AACSB Accreditation

© 2012 Kennesaw State University Coles College of Business | All rights reserved.  |  Legal Notices  |  Site Map  |  Search Coles
Coles College of Business | 1000 Chastain Road, BB 255, Kennesaw, GA 30144  |  770-423-6425
Questions? Contact coleswebmaster@kennesaw.edu